HEMA PDP

PDP stands for Product Detail Page. HEMA PDP shoots are shoots that they use to showcase the clothing items that Hema is selling on to a model. Hema is working with a lot of different categories in PDP. They work with Baby’s, Kids, Woman and Men. So they almost have every week a shoot with a model, sometimes also focussing on things like Sports, Lingerie or a special holiday. 

Since its foundation in 1926, HEMA has grown into a store where almost all Dutch families are customers. It is not for nothing that HEMA was voted the most indispensable brand in the Netherlands no less than 8 times. Of course, HEMA has changed considerably over the years and has often had to adapt, but some things never change. Today, HEMA is also busy making the daily life of customers more fun and easier. You can see how much meaning HEMA adds to the daily lives of its customers in the everyday HEMA articles that you will find in (almost) every household. 

HEMA has more than 700 stores in 7 countries, 17,000 employees and approximately 32,000 contemporary products and services. HEMA was originally a Dutch company.

Retouching: Jasmijn Bult | Studio Taupe